Search
info@brandmarch.com
Site
HomeSearch
LinkedInInstagram
Privacy PolicyTerms

Meatpacking District

Location
New York City, NY
Estimated Gross Rent
$200-$300 PSF
Most Desirable Block(s)
Gansevoort Street between Washington and Hudson
Banner image
First additional image
Second additional image
Third additional image
Fourth additional image
Location
New York City, NY
Estimated Gross Rent
$200-$300 PSF
Most Desirable Block(s)
Gansevoort Street between Washington and Hudson

Description

From an industrial past to a high-fashion present, the Meatpacking District has redefined itself as one of New York City’s most dynamic retail and cultural centers. With its iconic and striking architecture, and a retail lineup that blends heritage brands with cutting-edge designers, the neighborhood draws affluent locals, trend-conscious professionals, and global shoppers. Luxury icons like Gucci, Hermès, and Rolex sit alongside acclaimed dining destinations such as Pastis and Catch, creating a seamless mix of style, sophistication, and social energy. The Whitney Museum of American Art solidifies the district’s status as a cultural force, ensuring that the Meatpacking District remains as influential in art and design as it is in retail and dining. The Meatpacking Retail Experience Retail in the Meatpacking District buzzes awake on luxury, creativity, and experiential design. The area is home to flagship stores and concept-driven spaces, including Restoration Hardware’s multi-level gallery and Apple’s sleek retail showcase. The district’s fashion legacy is reinforced by brands such as Diane von Furstenberg and Yves Saint Laurent, while its high-energy nightlife and culinary scene drive engagement well beyond typical shopping hours. Events like fashion weeks, holiday pop-ups, and seasonal art installations amplify foot traffic and brand exposure, making the neighborhood a high-impact location for retailers willing to push creative boundaries.

From an industrial past to a high-fashion present, the Meatpacking District has redefined itself as one of New York City’s most dynamic retail and cultural centers. With its iconic and striking architecture, and a retail lineup that blends heritage brands with cutting-edge designers, the neighborhood draws affluent locals, trend-conscious professionals, and global shoppers. Luxury icons like Gucci, Hermès, and Rolex sit alongside acclaimed dining destinations such as Pastis and Catch, creating a seamless mix of style, sophistication, and social energy. The Whitney Museum of American Art solidifies the district’s status as a cultural force, ensuring that the Meatpacking District remains as in

...Read more
News & Alerts

Golden Goose has opened its newest flagship in Manhattan’s Meatpacking District, introducing an experiential retail concept that reflects the brand’s artisanal roots and downtown energy. Located at 812 Washington Street, the store blends industrial-inspired design with immersive brand moments, including a Co-Creation Bar for in-store product customization and a music room featuring vinyl classics.

The opening marks Golden Goose’s fourth New York City location and reinforces its expansion strategy in fashion-forward urban neighborhoods. Designed to celebrate craftsmanship and community, the flagship offers a personalized shopping experience aligned with the brand’s elevated, Venice-born aesthetic.

3 months ago
NYC mayor unveils mixed-use development goals for Meatpacking District

NYC mayor unveils mixed-use development goals for Meatpacking District

5 months ago
LilySilk opens first concept store in NYC's Meatpacking District

LilySilk opens first concept store in NYC's Meatpacking District

5 months ago
Local experts
Jason Richter
Jason Richter
Managing Partner
Capricorn Retail Advisors
Carly Ibach
Carly Ibach
Director
Capricorn Retail Advisors
Liz  Segal
Liz Segal
Senior Managing Director
Capricorn Retail Advisors
Capricorn Retail Advisors
Capricorn Retail Advisors
Top brands
Alice and Olivia
Alice and Olivia
431 W 14th Street
Apple
Apple
401 W 14th Street
Asics
Asics
420 W 14th Street
Calzedonia
Calzedonia
414 W 14th Street
Fjallraven
Fjallraven
408 W 14th Street
Gucci
Gucci
400 W 14th Street
LILYSILK
LILYSILK
654 Hudson Street
Since 2025
lladro
lladro
435 W 14th Street

Local Expert Analysis

Market Metrics and Leasing Trends The Meatpacking District consistently attracts luxury retailers, experiential brands, and direct-to-consumer (DTC) pioneers. Rental rates range from $200 to $300 per square foot, making it competitive with SoHo and Madison Avenue for brands seeking high visibility and elite clientele. Vacancy rates remain low (5%-10%), yet turnover favors established brands with strong flagship concepts, as the area’s consumer base skews exclusive rather than mass-market. However, the district’s premium pricing and niche audience require careful strategic planning. Retailers must balance high rental costs with experiential activations to remain relevant in an environment where traditional store formats struggle. Those unable to leverage the neighborhood’s high-profile appeal or integrate into its fashion-forward ecosystem may face operational challenges despite steady foot traffic. Customer Demographics and Foot Traffic The district’s clientele is well-off, style-driven, and experience-oriented, including high-net-worth residents, creative professionals, and international tourists. Its proximity to the High Line, Chelsea Market, and luxury hotels ensures consistent visitor flow, particularly in the evenings and on weekends. While seasonal events and cultural attractions boost engagement, some brands may find that foot traffic doesn’t always equate to conversion, as visitors are often drawn to the district’s social and experiential aspects as much as its retail offerings. Future Trends The Meatpacking District’s continued success will hinge on retailers embracing experiential design, innovative store formats, and brand storytelling. As adaptive reuse projects and mixed-use developments expand retail corridors, the district will remain a pioneer in blending commerce with culture. However, brands must navigate seasonal fluctuations and the high costs of maintaining a presence here, making sure that foot traffic translates into sustained revenue. Conclusion The Meatpacking District is one of New York’s most visually and commercially compelling retail destinations. While high rents and a selective consumer base require careful brand positioning, the rewards for those who embrace innovation and experiential retail are there to be reaped.

Market Metrics and Leasing Trends

The Meatpacking District consistently attracts luxury retailers, experiential brands, and direct-to-consumer (DTC) pioneers. Rental rates range from $200 to $300 per square foot, making it competitive with SoHo and Madison Avenue for brands seeking high visibility and elite clientele. Vacancy rates remain low (5%-10%), yet turnover favors established brands with strong flagship concepts, as the area’s consumer base skews exclusive rather than mass-market. However, the district’s premium pricing and niche audience require careful strategic planning. Retailers must balance high rental costs with experiential activations to remain relevant in an environment wh

...Read more