L.A.’s Icon of Eclectic Luxury and Effortless Cool
Melrose Avenue has long been synonymous with L.A.’s cutting-edge style, mixing high-end brands, independent boutiques and trendsetting dining — it’s what some would find in the dictionary under L.A. Spirit. The avenue stretches from Robertson Boulevard to La Cienega Boulevard, drawing a diverse crowd of young professionals, tourists, high-income residents and students. With brands like Nike, Alexander McQueen, and Alice + Olivia alongside popular spots like E.P. & L.P. and the newly opened Catch Steak, Melrose Avenue strikes the perfect balance between luxury and local flavor.
The Melrose Avenue Experience
Melrose Avenue captures the esse
Jacquemus to debut first LA boutique in West Hollywood
Rapper Soulja Boy debuts his own store on Melrose Ave., called SODMG Brand
Hale Bob to Debut on Melrose Avenue in 2025
Le PÈRE Opens New Shop in Los Angeles' West Hollywood
Positioning and Tenant Mix
Melrose Avenue always ranks among LA’s top three high streets, celebrated for its diverse range of retailers and unique ability to cater to a wide audience. High-end brands such as Nike and Reebok are seamlessly integrated with independent stores, like Adam Hunter and Away, creating a shopping experience that appeals to a varied demographic. Dining destinations like E.P. & L.P. and the newly opened Catch Steak enhance the avenue’s appeal, adding layers of lifestyle and leisure that make it much more than a shopping street.
Retail Metrics and Leasing Environment
Retail space on Melrose Avenue is in high demand, with rents ranging from $200 to $300 per square foot
Recent and upcoming developments reflect Melrose Avenue’s continuous evolution as a premier retail and lifestyle destination. The opening of Catch Steak has bolstered Melrose’s reputation as a culinary hotspot, adding another layer of experience for visitors. The upcoming Mixed-use Triangle project will introduce additional retail and residential spaces, anchoring the west end of the avenue with a new wave of energy and excitement. These developments are expected to boost foot traffic and provide fresh opportunities for retailers, further enhancing the area’s draw as a dynamic, high-energy shopping district.