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North Beverly - Rodeo Drive

Location
Beverly HIlls, CA
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Location
Beverly HIlls, CA

Description

North Beverly Drive and Rodeo Drive form the heart of Beverly Hills’ luxury retail scene, attracting a mix of high-net-worth locals, international visitors, and industry elites who see shopping as both an experience and a statement. Rodeo Drive, known globally for its iconic flagship stores like Chanel, Gucci, Hermès, and Cartier, is where the most prestigious brands establish their presence, often using it as a stage for exclusive collections, VIP clienteling, and high-profile events. Just steps away, North Beverly Drive offers a more approachable yet still upscale shopping experience, featuring a mix of contemporary fashion, beauty, and lifestyle brands that appeal to a broader—but still affluent—audience. Foot traffic remains steady throughout the week, with weekends and peak tourist seasons bringing in a surge of high-spending visitors, many of whom view this area as a must-visit shopping destination. Unlike nearby retail hubs such as Melrose Place, which leans more toward boutique and trend-driven retail, or Westfield Century City, which offers a mix of luxury and mainstream brands in a modern setting, Beverly Hills maintains its position as a globally recognized luxury market where brand presence is as much about prestige as it is about sales performance. For brands seeking visibility, credibility, and access to one of the highest-spending customer bases in the world, a presence in this district offers undeniable value.

North Beverly Drive and Rodeo Drive form the heart of Beverly Hills’ luxury retail scene, attracting a mix of high-net-worth locals, international visitors, and industry elites who see shopping as both an experience and a statement. Rodeo Drive, known globally for its iconic flagship stores like Chanel, Gucci, Hermès, and Cartier, is where the most prestigious brands establish their presence, often using it as a stage for exclusive collections, VIP clienteling, and high-profile events. Just steps away, North Beverly Drive offers a more approachable yet still upscale shopping experience, featuring a mix of contemporary fashion, beauty, and lifestyle brands that appeal to a broader—but still a

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News & Alerts
Grand Seiko Reopens Beverly Hills Boutique with ‘Alive in Time’ Concept

Grand Seiko Reopens Beverly Hills Boutique with ‘Alive in Time’ Concept

3 months ago
Michael Kors Returns to Rodeo Drive with a New Beverly Hills Boutique

Michael Kors Returns to Rodeo Drive with a New Beverly Hills Boutique

3 months ago
New Rolex Boutique on Rodeo Drive

New Rolex Boutique on Rodeo Drive

5 months ago
Guest in Residence Opens Second Store in Beverly Hills

Guest in Residence Opens Second Store in Beverly Hills

5 months ago
Local experts
Kyle Kavanaugh
Kyle Kavanaugh
Founder/CEO
Main + Main Inc
Main + Main Inc.
Main + Main Inc.
Top brands
Guest in Residence
Guest in Residence
433 N. Beverly Drive
Rolex
Rolex
312 N Rodeo Drive
Since 2024
& Other Stories
& Other Stories
370 N Beverly Drive
Aesop
Aesop
321 N Beverly Drive
AG Jeans
AG Jeans
329 N Beverly Drive
Alan Friedman
Alan Friedman
499 N Canon Drive
Alexander McQueen
Alexander McQueen
457 N Rodeo Drive
Alice and Olivia
Alice and Olivia
410 N Beverly Drive
Recent closings
Yves Delorme
Yves Delorme
9431 Brighton Way