




Suburban Charm Elevated
Nestled in the heart of the Chicagoland suburbs, this vibrant retail corridor blends historic character with what some would label modern sophistication. Offering a refreshing alternative to the regional mall model, Downtown Naperville is a thriving walkable destination – on
Annual foot traffic
500,000 people/year
Daily vehicle traffic
15,000 vehicles/day
Population
25,000 people within
Day time population
35,000 people within
Household income (median)
$75,000.00 annually
Age (average)
> 35 years old within
1000 SF
Suitable for retail, restaurant, office
1500 SF
Suitable for retail, restaurant, office
2000 SF
Suitable for retail, restaurant, office


Barnes & Noble plans return to Downtown Naperville

Fidelity to move into portion of former Barnes & Noble in Downtown Naperville

Rowan, the popular piercing studio, to open this spring in Downtown Naperville, Ill.

Abercrombie & Fitch store to open January 31st in Downtown Naperville, Illinois

Le Macaron to open new shop in Naperville, Illinois, by spring 2025







Market Positioning and Leasing Trends
Ranked among the top high streets in the Chicagoland MSA, Downtown Naperville is a magnet for retailers seeking visibility in a thriving suburban environment. With gross rents ranging from $50 to $75 per square foot, the area offers a compelling value proposition for brands looking to tap into a well-to-do customer base without the premium costs of downtown Chicago. A vacancy rate of 5-10% highlights the district’s desirability, while stable leasing activity underscores its strength in Chi-Town’s shopping scene. Post-pandemic, Naperville has drawn high-caliber tenants, including Nike Live, Sweetgreen’s Infinite Kitchen, and Lovesac – continuing its grow
Downtown Naperville’s growth trajectory is supported by key developments aimed at enhancing its appeal. Bucksbaum Properties is revitalizing the River District at the intersection of Chicago and Washington, promising fresh retail and dining options. Meanwhile, the potential expansion of Kite Realty’s Main Street Promenade could increase retail space and attract new tenants. In addition, about three miles west from downtown Naperville, an 82,500-s.f. development called Block 59 is expected to open its first tenants this spring, including Shake Shack and The Cheesecake Factory.